Strategic Planning

Client Profile

Mid-Size Product Manufacturer, Supplier to Commercial and Residential Market

Situation

Manufacturer had increasing number of inquiries from customers and partners about the environmental performance of their product lines. The Manufacturer sought out Ecoxera to understand their largest environmental impact areas, identify opportunities for differentiating their product, and develop a short and long term strategy that would help them grow market share and put their product lines on a path of continuous improvement.

Ecoxera Solution

After a thorough assessment of product ingredients, design and manufacturing processes, operational efficiencies, and waste management practices, Ecoxera’s Sustainability Experts created a comprehensive strategic plan that provided tactical solutions that enabled the manufacturer to make budget-friendly, incremental change. The strategic plan acts as a means for continuous improvement and helped the manufacturer navigate the best path for their organization. This will result in 100% of their product offering having at least one sustainable attribute. The strategic plan emphasized a holistic approach to sustainability and highlighted Manufacturer’s unrealized opportunities, such as waste to resource networking.

End Result

- Improved environmental performance without sacrificing product performance or aesthetics
- Implementation of the strategic plan enabled manufacturer to enter into sustainable product design and be positioned for projects they had once not qualified for.
- Enhanced brand equity with marketing highlighting environmental stewardship initiatives.
- Manufacturer has a mid-term sustainability roadmap that they can revisit regularly to plan for continued environmental improvement.